Freedom

CBS Stands Behind Acceptance Of Focus On Family Spot

Broadcasting & Cable
CBS stood behind its decision to take a Super Bowl ad from Focus on the Family that has drawn fire from reproductive choice organizations. The network said it does not reject advocacy ads out of hand, and added that it would consider "responsibly produced ads from all groups" for the "few" remaining spots in the broadcast. "We have for some time moderated our approach to advocacy submissions after it became apparent that our stance did not reflect public sentiment or industry norms on the issue," CBS said in an e-mailed statement Tuesday. "In fact, most media outlets have accepted advocacy ads for some time. At CBS, our standards and practices process continues to adhere to a process that ensures all ads -- on all sides of an issue -- are appropriate for air.
Click Here For The Full Story......

Posted by Editor at January 30, 2010 01:26 AM